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Liz Craig
  • Female
  • Mission, KS
  • United States
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Latest Activity

Liz Craig joined Jay Adkins's group
A group for Kansas City area Web professionals.
June 7
Liz Craig is attending Chris Gould's event
June 8, 2010 from 5:30pm to 7:30pm
Networking = Connecting and KC Onliners want to connect YOU! On Tuesday, June 8th, join us for Accelerated Networking Event at the M&S Grille on 47th & JC Nichols Pkwy (across the street from the famous J.C. Nichols Fountain horses) from 5:30pm to…
June 5
Liz Craig is attending Juliann Kelley's event
May 25, 2010 from 11am to 1:30pm
Our purpose is to support, promote and showcase our members' products and services and to help them achieve their professional goals. Please join us & learn the power of networking and building relationships with successful businesses. This month c…
May 18
Liz Craig added a discussion to the group Jobs -Help Wanted
I am looking for a company or individual in need of compelling content for a website, blog or e-newsletter. Experienced, award-winning former ad agency writer who can help you get your message out and get business. See http://lizcraigwriter.com for…
May 18
Liz Craig is attending Chris Gould's event
May "Mega" Networking Event at Raoul's Velvet Room
May 11, 2010 from 5:30pm to 7:30pm
Gail Worth of Kansas City's Worth Harley-Davidson is one of Kansas City's most sought after motivational speakers! She has a way with making the audience "Feel the Power" inside and gain motivation to follow their dreams. Don’t miss this opportunity…
April 21
Liz Craig added a discussion to the group Jobs -Help Wanted
Need help developing business-building communications? Call me to develop your ads, brochures, multimedia campaigns, radio spots, TV spots, videos, training videos or Web copy. I'll help you discover what you need to say, to whom, in what voice, an…
September 12, 2009
Liz Craig added a blog post
Go take a look at http://lizcraigwriter.com/samples/. I wrote and produced all the TV spots and scripted several Applebee's campaigns, which included training videos for greeters, managers, hosts, servers, bartenders and chefs. There's other stuff…
September 8, 2009
Liz Craig added a discussion
If you're in business, and you have competitors, you might want to read this. See it on my blog here or at http://lizcraigwriter.com. And have a great day!
August 24, 2009
Liz Craig added a blog post
Once upon a time, there was a little island called Nowhere. On this island, there was just one of each kind of store. A grocery store, a car dealership, an insurance agency, a bank, and so on. It had been that way for 40 years. When visitors arrived…
August 24, 2009
Liz Craig added a discussion to the group Jobs -Help Wanted
We can have a coffee date first, if you wish. I'm an experienced copywriter looking for freelance writing assignments. Ads, brochures, campaigns, radio spots, TV spots (can produce them, too), videos, training videos, Web copy, feature articles, ne…
July 18, 2009
Looking for a local job -this is the place for you.
July 18, 2009
Liz Craig added 2 blog posts
July 10, 2009
KC's Marketing Outsource Resource—a network of support & friendly atmosphere for self-employed advertising/marketing professionals to exchange ideas & best biz practices, while serving as a FREE resource for businesses & agencies to find talent.
July 10, 2009
Liz Craig added a discussion to the group Connect
If you are not 100% confident of your ability to write professional-quality copy, call me. What do I mean by professional-quality? First, compelling copy that brings you business. Second, copy that flows easily and explains clearly what you have to…
July 9, 2009
Share your business and services with others and make business connections.
July 9, 2009
Liz Craig added a photo
July 9, 2009

Profile Information

What city do you live in
Roeland Park, KS
Where do you work and what do you do
Freelance copywriter
Tell us about yourself
See all about me at http://lizcraigwriter.com.

Liz Craig's Photos

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Liz Craig's Blog

Liz Craig

Liz Craig's TV/Video Reel Now Viewable Online

Go take a look at http://lizcraigwriter.com/samples/.

I wrote and produced all the TV spots and scripted several Applebee's campaigns, which included training videos for greeters, managers, hosts, servers, bartenders and chefs.

There's other stuff to see or hear on that page, too: print, radio and a few articles.

If you need effective advertising in print, Web or broadcast media, please feel free to give me a call. Contact info… Continue

Posted on September 8, 2009 at 12:18pm —

Liz Craig

How do you keep 'em down in Store A, after they've seen Store B? Positioning.

Once upon a time, there was a little island called Nowhere. On this island, there was just one of each kind of store. A grocery store, a car dealership, an insurance agency, a bank, and so on. It had been that way for 40 years. When visitors arrived, the first thing they noticed was the absence of advertising. No newspaper ads (No newspaper, actually), no store banners screaming "50% Off Sale!" No Grand Openings. No billboards. No radio or TV commercials. How weird.… Continue

Posted on August 24, 2009 at 2:08pm —

Liz Craig

Writing on the sides of big trucks

I said I hadn't done any writing on the sides of big trucks. That's true. It sounds like a singularly uncreative assignment. But one KC agency proved you can always do something creative, no matter what the medium.

Like the writing on the sides of the big


Mid-Continent Public Library trucks. What a brilliant idea!
Thanks to Joe for the link.

Posted on July 10, 2009 at 3:59pm —

Liz Craig

So, What Do You Write?

When people ask what I do, I tell them I'm a writer (or sometimes, freelance writer). Looking a bit puzzled, they'll ask, "Well, what do you write?" My top-of-the-head answer is, "Everything!"

In a writing career spanning a couple of decades, it might be easier to say what I haven't written. Okay, I haven't written copy to go on the sides of big trucks. There.

What I have written, at ad agencies and as a freelancer, includes the following:

• Print ads and campaigns
• Radio and TV spots (and p… Continue

Posted on July 9, 2009 at 9:21pm —

Liz Craig

How to Create a Freelance Contract

Working for a client without a contract is like walking a tightrope without a net. It's risky and could be hazardous to your (financial) health.

If you wonder why you should get a signed contract from your client before embarking on a creative project, see the post below (at my blog, "Kansas Word Wrangler.") I learned a costly lesson by NOT having one. A contract between a freelancer and a client protects both parties. It eliminates misunde… Continue

Posted on May 27, 2009 at 9:30am —

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At 8:08pm on July 10, 2009, Marti Lawrence said…
Thank you so much for the compliment on my nature photos. Hope you have a great weekend!
 
 
 

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